By improving its moderation and discovery tools, TikTok will then be able to welcome more brand partners into this experience - which is part of its broader shift into eCommerce and in-stream shopping, which will ideally expand the app beyond being a viral hit, and into a more sustainable, revenue generation machine that has the enduring capacity to match it with the bigger players in the space.īecause if creators can't make money on TikTok, they'll go elsewhere, taking their audience with them. Live-streams are set to play a key role in TikTok's next stage, with the platform already experimenting with live-stream shopping options, which will provide more capacity for brands and influencers to monetize their TikTok following. However, for now it is in beta phase, so it is very possible that in future updates it will receive new functions that expand its features.'Some of the top LIVE categories include Chat (Q&A), Gaming, Talents, Fashion, and Daily Life, and with updated access points to the LIVE page, Top and Recommended LIVE videos will soon be closer than ever.' Streaming is all the rage and if you want to participate in it via a platform that is sure to get people talking, you can now download Live Studio from TikTok. Check your computer's performance in real-time to keep everything that can affect the broadcast under control.

Configure the parameters that involve both the recording and the audio recording and streaming quality.Combine both your PC screen and what the webcam shows in the broadcast.Broadcast different formats: full screen, video game capture, mobile capture, static images, and webcam.These are some of the features you will find in the TikTok streaming app: To this end, it has presented this software with a very intuitive and straightforward design, which in just a few steps allows you to share what is happening on the user's screen at the same time as what is recorded by the PC's webcam.

TikTok wants to offer a service similar to that already offered by Twitch or YouTube Gaming: a service where streamers from around the world can connect and share their video games as well as other types of video broadcasts. And it seems that it also wants to enter the world of streaming and has therefore launched its own tool: TikTok Live Studio. TikTok has conquered the world of social networks and appears to have caught the others, basically Meta, formerly known as Facebook, by surprise.

Tiktok live desktop